2. Tell us your story
How did the business start, and what's led you to where you are now?
Let's get started.
The first stage of any project is getting to know each other. Please take a moment to tell us a little about your business so we can determine exactly what your project needs.
1. Your Details
If you are the main point of contact, enter your details. If someone else in your organisation is the main point of contact, please provide their details.
3. Who are your main competitors?
What makes you genuinely different from them?
4. Why do you do what you do?
What is the purpose of the business, beyond making money?
5. Who are we talking to?
Who is your primary target audience? Do you have a secondary audience you'd also like to attract?
6. Brand Promise
Above all else, what's the one thing you want people to know or believe about your business?
7. Who's the main character?
Is there anyone in your team who might feature in content? Founder, spokespeople, key staff we should know about?
8. Your product/service offering
What do you offer? Give us the full run down of your products/services.
9. Product/Service Priorities
Which products/services matter most to your business right now, and why?
10. Price Point
What's your price point or market position — budget, mid-range, or premium?
11. Compliance & Industry Regulations
Is there anything off-limits — topics, claims, language, or competitor mentions we should avoid? Any compliance or industry rules we need to know?
12. Call to Action
What do you want people to do as a result of coming into contact with your content?
13. Distribution Platforms
Which platforms/channels matter most for your content (Instagram, LinkedIn, email, blog, etc.)?
14. Key Dates
Are there key dates we should plan around — launches, promotions, seasonal peaks, events?
15. Success Metrics
How will you know this content is working? What does success look like to you?
16. Do you have existing branding?
Do you have any existing branding? If so, please upload it here.
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Please answer all questions before submitting.